Ritswand: a sustainable spin on office innovation
The Post-Covid Work Place
The Covid-19 pandemic resulted in a complete disruption of work habits, with people turning their living rooms into home offices. With that said, many people still see the office as a place of focus and relationship-building. If anything, the pandemic did not accelerate a transition towards remote working, but more towards hybrid work environments. Office spaces now need to be more flexible and more sustainable, as the environmental impact of work cultures was also a key point of discourse in the past two years. In this way, companies like Ritswand, offering circular and mobile office solutions might very well be the greatest winner coming out of the current crisis.
Ritswand zipper system makes office (re)design drastically easier.
Circular Value Proposition.
Ritswand designs walls, rooms, and cubicles so that they can be clipped or zipped up easily, without any adjustments needed to the actual office structure. These innovative products greatly facilitate both office remodeling and relocation. Flexibility is only one of Ritswand’s great advantages. Since the creation of the company, sustainability has been at the core of its business model, reaching 99.4% circularity. Ritswand works with local partners, limiting transport to a minimum. They also choose their suppliers based on the cradle-to-cradle production model. This means that all their walls, rooms, and cubicles come from recycled or refurbished materials and can be upcycled at the end of the consumer usage.
Circular Value Proposition.
Ritswand designs walls, rooms, and cubicles so that they can be clipped or zipped up easily, without any adjustments needed to the actual office structure. These innovative products greatly facilitate both office remodeling and relocation. Flexibility is only one of Ritswand’s great advantages. Since the creation of the company, sustainability has been at the core of its business model, reaching 99.4% circularity. Ritswand works with local partners, limiting transport to a minimum. They also choose their suppliers based on the cradle-to-cradle production model, meaning that all their walls, rooms, and cubicles come from recycled or refurbished materials and can be upcycled at the end of the consumer usage.
Circular Value Proposition.
Ritswand (or ZipperWall in English) designs walls, rooms and cubicles so that they can be clipped or zipped up easily, without any permanent adjustments needed to the actual office structure. The different space dividers can be taken out without leaving a trace. This allows businesses to look at building remodeling in the shorter term. Installing a cubicle or a glass wall does not mean they will be part of the office forever. Once the business switches offices, so do the walls.
Circular thinking at all levels
Every detail in the production of their office solutions has been thought out with circularity in mind. Since their designs do not require any nails or glue, all their products can be easily reused from one office to the next. Their rent-or-buy business model also makes Ritswand fully responsible for the products’ entire life cycle. Not only does it prove their expertise in production management, it also shows their high commitment to closing loops. At every level of the value chain, Ritswand managed to apply circular solutions to the challenges of flexible workplaces.
Looking Beyond CSR.
Investing in a more sustainable office has clear environmental benefits. With that said, there are other great advantages to Ristwand’s circular and flexible office innovations. The most pragmatic one is that investing in circular office spaces can result in a lower corporate tax rate and have access to environmental investment allowances. More sustainable and flexible workplaces and green practices were also shown to have a positive impact on both employee satisfaction and motivation. Some have long realized the potential of circular and flexible office conceptions. Companies like Dopper or the consulting giant Deloitte have thought out their sustainable workplaces as a key aspect of their corporate identity and more will follow. Ritswand clearly understood this new need, putting the office-as-a-factory mindset to the side, and focusing on the comfort of their customer’s employees as well as their environmental impact.
From the Apple park to Deloitte’s The Edge, corporate offices are switching to carbon neutral architectures.
From the Apple park to Deloitte’s The Edge, corporate offices are switching to carbon neutral architectures.
Our Insights.
Our Insights.
Making your efforts visible
Our Insights
Making your efforts visible
Having an amazing product and value proposition like Ritswand is the key to long-term success. With that said, the product offering must be visible to potential clients for them to learn about its advantages over competing brands. Ritswand wanted to make sure they were the first thing you see when you look for sustainable office solutions. In this way, they reached out to Circular Stories, which analyzed multiple SEO metrics that could push the circular wall company at the top of the right search results. Ritswand had now a better understanding of their current online presence and of the changes required on their website to make themselves more visible. Circular Stories also developed multiple communication campaign ideas that could be integrated and reinforce Ritswand’s marketing strategy.
Making your efforts visible
Having an amazing product and value proposition like Ritswand is the key to long-term success. With that said, the product offering must be visible to potential clients for them to learn about its advantages over competing brands. Ritswand wanted to make sure they were the first thing you see when you look for sustainable office solutions. In this way, they reached out to Circular Stories, which analyzed multiple SEO metrics that could push the circular wall company at the top of the right search results. Ritswand had now a better understanding of their current online presence and of the changes required on their website to make themselves more visible. Circular Stories also developed multiple communication campaign ideas that could be integrated and reinforce Ritswand’s marketing strategy.
Having an amazing product and value proposition like Ritswand is the key to long-term success. With that said, the product offering must be visible to potential clients for them to learn about its advantages over competing brands. Ritswand wanted to make sure they were the first thing you see when you look for sustainable office solutions. In this way, they reached out to Circular Stories, which analyzed multiple SEO metrics that could push the circular wall company at the top of the right search results. Ritswand had now a better understanding of their current online presence and of the changes required on their website to make themselves more visible. Circular Stories also developed multiple communication campaign ideas that could be integrated and reinforce Ritswand’s marketing strategy.
Meet the Circular Stories Team!
Whether you want to raise awareness about your products or find creative ideas to communicate your circular ambitions, Circular Stories can help you out!
Marielle, Ellekari, and the Circular Stories team have set themselves the mission to help tell the story of your sustainable business and advise your company to become among the leaders of the circular economy!
Interested in learning more about our work and what we can do for your brand? Get in touch at hello@circularstories.org!
Whether you want to raise awareness about your products or find creative ideas to communicate your circular ambitions, Circular Stories can help you out!
Marielle, Ellekari, and the Circular Stories team have set themselves the mission to help tell the story of your sustainable business and advise your company to become among the leaders of the circular economy!
Interested in learning more about our work and what we can do for your brand? Get in touch at hello@circularstories.org!
Whether you want to raise awareness about your products or find creative ideas to communicate your circular ambitions, Circular Stories can help you out!
Marielle, Ellekari, and the Circular Stories team have set themselves the mission to help tell the story of your sustainable business and advise your company to become among the leaders of the circular economy!
Interested in learning more about our work and what we can do for your brand? Get in touch at hello@circularstories.org!
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